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  American Club Brussels
An International club with an American heart


25 Mar 2022 2:22 PM | Contact ACB (Administrator)

By John Metselaar, ACB Vice President Corporate Partners

We are thrilled to announce yet another new Corporate Partner, Batmaid.  Let’s take some time here in our March Newsletter to introduce the company to you.  And you may well pay attention!   When I did my onboarding call with Ruben Scheldeman, Batmaid’s Country Launcher for Belgium, and he introduced the company to me I heard myself exclaiming “darn (or a similar word), I should have known about you 8 years ago before my two sons started to live on their own at university (and each changed rooms twice), and mom (and dad) did most of the clean up each time)! 

Welcome to the American Club of Brussels, Ruben - pleasure to have you join us!   Who is Batmaid?  

Batmaid is a cleaning company already active in 15 major cities all over Europe, and now also available in Brussels. We offer 5-star quality home cleaning and end-of-tenancy cleanings, easy bookable in just a few clicks via their online platform or mobile app.

No hassle with calling, mailing or waiting, a home cleaner can be welcomed at your doorstep as soon as 48 hours after you finalized your reservation. 

House-warming party planned? In-laws want to pay you a visit? Too busy at work? With the possibility to book just once or on a regular basis, Batmaid makes your home shine again!

Describe Batmaid to me in three words, Ruben. 

Ah, that’s an easy one. Three key words: 

Flexible: The no long-term obligations and free cancellation policy, the possibility to book just once (or regularly) and the English speaking customer support makes Batmaid's value. 

Digital: With our online platform and dedicated mobile app, Batmaid wants to get rid of the burden to get your place clean. Make your booking, change it, give instructions to your home cleaner, all within reach. You can buy anything online, so why not a cleaning?  

Respect: For too long, home cleaners have lacked recognition for their hard work and have suffered from the precarious working conditions of undeclared workers.

Our commitment is, therefore, an essential pillar of this industry and one we wish to highlight. At Batmaid, the cleaning agents are employed to fight against precarity and offer them safe working conditions through permanent contracts, a fair salary and the possibility to combine both work and private life. Since our inception, Batmaid have helped more than 5,500 professionals in the home cleaning sector exit the black market by offering them declared and insured job opportunities. 

What’s in the – very nice and catchy - name, Ruben? 

Aha, interesting story…  The word "Batmaid" is a way for us to evoke the heroes of the shadows, who do a fantastic job every day in difficult conditions and take care of our homes. Their passion for their work and commitment is something we want to highlight and celebrate!  By choosing Batmaid, you're bringing more justice to the home cleaning industry.

Last question, Ruben.  While we’re making our way to your website to book, give us just a little piece of advice on how to handle tough cleaning challenges in the home….

Well, alright, a small but practical one, then.  If you are a fan of ecological cleaning, you must have white vinegar in your cupboards. It is extremely effective in fighting limescale. But did you know that white vinegar is also a great stain remover? Indeed, if your carpet is dirty, white vinegar will be your ally to fight against any encrusted spots. It is equally effective in controlling ants, getting rid of bad smells in your microwave oven, to clean your silverware and for many other things! You can follow us on our social media pages for a bunch of other great cleaning tips & tricks!

What pleasure to have you as Corporate Partner, Ruben.  And of course you have a special offer for our members as “welcome” gift.  Try out Batmaid with a 20 euro discount on your first cleaning service at – courtesy of The American Club of Brussels.  Life will never be the same again! 

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